Website

A website that rewrites itself every night.

The web team and the copywriter, writing every vehicle page the day the car lands.

Vehicle pages, landing pages and specials, written for search engines and AI answers alike, maintained by an assistant that never gets behind.

Watch it work your storeWhat it costs to staff

The job today

Inventory turns faster than any human can write about it. Pages go stale, descriptions repeat, and the cars that need the most help get the least.

Right now this job belongs to your website vendor and the agency retainer that edits it.

Inventory

Every car gets its own page, properly written

New arrivals get a real description the same day, built from the actual equipment on the car, not a template with the trim swapped out.

  • Written from your feed and your photos
  • Structured data so search engines and AI answers can read it
  • Rewritten when the price or status changes
Vehicle detail page beside the editor that produced it

Build

Pages your team can actually change

Ask for a landing page and get one. The assistant builds it, you approve it, it ships. No ticket, no vendor queue.

  • Content model your team edits without a developer
  • Campaign pages built to match the ad that points at them
  • Fast by default, and measured
CMS view with a page being edited and previewed

Maintain

It does not rot

An agentic coder keeps the site healthy: broken links, slow pages, missing metadata and stale specials all get found and fixed.

  • Nightly audit with a list of what changed
  • Core Web Vitals watched, not assumed
  • Every change reviewable before it goes live
  • Answered
  • Waiting
  • Escalated
  • Answered
  • Scheduled
Site audit with issues found and fixes proposed

What it is made of

Not a product we bolted on.

Website is built from the same capabilities as everyone else on your roster, which is why they share one customer, one inventory and one conversation history.

Routines it runs

  • Rewrite vehicle pages nightly
  • Audit for broken links
  • Refresh specials when offers change
  • Regenerate structured data

Every routine starts in advisory, where a person approves the work. You promote each one to autopilot when it has earned it, per location.

Questions

What people ask about Website.

Do I have to move my domain?

No. We can run the site on your domain when you are ready, and until then the same tooling can maintain the site you have.

What about OEM-mandated sites?

Plenty of franchise stores run an OEM site plus a second site they control. This works alongside it rather than replacing it.

Keep going

Who stores usually put on next.

Start here

See Website on your own store.

A short walkthrough on your own inventory, your own channels, your own numbers. No slide deck.

Book a demoSee pricing